How Dynamic Parking Signage Improves the User Experience in Hospitals

Parking at hospitals often poses a significant challenge for users. Searching for a parking space can be a source of stress, especially in emergency situations, and can also have substantial environmental impacts. To address these issues, implementing dynamic parking signage has proven to be an effective solution to improve the parking experience for users. We spoke with Eric Sasset, General Manager of Parking Solutions at GardaWorld, to discuss this further.

Eric, what are the main issues you observe in hospital parking lots?

The parking challenges in hospitals are numerous and varied. However, the main ones we notice are congestion caused by the lack of available spaces, forcing users to search for a suitable parking spot for extended periods, leading to frustration and stress. This situation is especially critical for employees and visitors, particularly during emergencies. Beyond the discomfort, there are also environmental impacts. Unnecessary driving while searching for a spot increases greenhouse gas emissions. According to the Institute for Transportation and Development Policy, about 3.1 billion gallons of gas are wasted each year due to congestion in the U.S., with 30% attributed to searching for parking, equivalent to 18.6 billion pounds of carbon emissions annually. Therefore, it is crucial to implement a system that mitigates these drawbacks and improves the parking experience for users. This is where dynamic parking signage comes in.

Can you explain what dynamic parking signage is and what its benefits are?

Dynamic parking signage is an intelligent system that uses advanced technologies to optimize the management of available parking spaces. Sensors and display panels indicate available spots in real-time and guide users directly to them. This significantly reduces search times, thereby lowering stress and enhancing user comfort and satisfaction. Additionally, less time spent driving around the parking lot means fewer greenhouse gas emissions, helping to reduce the facility's carbon footprint.

Can you share a concrete example and its results?

Recently, we implemented dynamic parking signage at a cardiology institute located in the Montreal area. Since then, we’ve already noticed a significant improvement in parking flow, reducing user stress and lowering greenhouse gas emissions. With real-time display of available spaces, we were able to optimize vehicle flow management and reduce congestion within the parking lots. This technology provides a sustainable and beneficial solution for both users and parking managers.